Egypt is taking another big step toward a greener future!
On Sunday, June 1, 2025, the country’s Ministry of Environment launched a new public awareness campaign: “Reduce It” — designed to educate Egyptians about the dangers of single-use plastic bags and inspire the switch to more sustainable alternatives.
The campaign is being delivered in collaboration with the Japan International Cooperation Agency (JICA) and the United Nations Industrial Development Organization (UNIDO), and was timed to align with World Environment Day on June 5.